One can safely say that Vijay was the first actor to be a part of the boy-next-door bandwagon. After a string of lacklustre films, the actor finally found footing with some good scripts in Poove Unakaga, which was the first major commercial success for the actor and found widespread critical and commercial acclaim with Faazil’s Kaadhalukku Mariyadhai. The film set a trend for romantic movie genre in Tamil cinema, with its mature treatment of characters as people with imperfections. Post the film’s release, many a scene was recreated till date, like the greeting card sequence.