Nikilesh Surya, the Executive director of Rohini Silverscreens reveals that Vivegam was indeed a profitable venture for them. He also added that only Ajith has managed to get to back to back 50-day run movies in the recent times at Rohini.
"Irrespective of its investment outcome, #Vivegam was a raging hit for us @RohiniSilverScr All time 4th highest grosser! To celebrate the same, we will havea spl show for the 50th day at the Rohini Main Screen! #FansFortRohini #Vivegam50Days #VivegamAtRohini. Also in recent history, only #Thala has given two back to back 50 day run movies @RohiniSilverScr #Vedalam #Vivegam" - Nikilesh Surya
*Tweets are not spell-checked
Ajith’s Vivegam directed by Siruthai Siva released on 24th August 2017 and has completed 5 weekends in Chennai city. According to Behindwoods’ box-office report, Vivegam has had 18 shows over its weekend and has collected Rs.2,12,124.
As for the weekdays, it has had a total of 60 shows and according to the Behindwoods’ box-office report, it has collected Rs.5,60,672 approximately. Over the entire week it has managed to collect around Rs. 7.7 lakhs in total and has managed to hang on even after it’s 5th-weekend thanks to Ajith’s stardom and dedication.