‘Vodafone’ and ‘Airtel’ Race Forward after ‘Reliance Jio's’ 6 Paise Charge!

It would have been an usual Wednesday for all the Reliance Jio patrons on October 9 if not for the sudden announcement from the Ambani Groups to charge 6 paise per Minute for all voice calls. The press release from the Reliance Jio company came into immediate effect. Reliance Jio also listed some of the major reasons for charging 6 paise per minute for voice calls.

Within 24 hours after Jio's announcement, the shares of Bharti Airtel and Vodafone Idea went high. On Thursday (October 10), the share market registered Vodafone Idea's rise in share to 18% while Bharti Airtel rose to 4%.

The numbers gained further in the last three sessions while Vodafone Idea increased by 30% and Bharti Airtel rose up to 10%. As per LiveMint, the trade analysts pointed out Jio's tariff announcement to be the main reason for the share benefits of the other two networks. Financial experts say that Reliance Jio's move to charge 6 paise per minute for other networks would reduce the call volumes made to other networks.

On the other side, Vodafone and Airtel took to their respective twitter space to grab the time for essential marketing strategies.

Hi! Vodafone has been bearing these charges all along and continues to do so. So if you are on a Vodafone Unlimited plan – all your calls continue to be truly free. #ProConsumer – Aliya

— Vodafone (@VodafoneIN) October 10, 2019

Both of them advertised with their respective unlimited plan benefits without any additional charges. Vodafone quoted thet they are already bearing Interconnect Usage Charge (IUC). 

Hi! We would be thrilled to have you on board. Airtel unlimited packs are truly unlimited, we will not charge you for any outgoing calls. Just DM us your number, so that I can ensure a seamless transition. You can (cont) https://t.co/ksAsVJMjUi https://t.co/2G23qpsqlP

— Bharti Airtel India (@Airtel_Presence) October 10, 2019