Netflix on Thursday announced that it would keep a check on those who have subscribed to their services and if they found inactive members, the same would be cancelled.
“We’re asking everyone who has not watched anything on Netflix for a year since they joined to confirm they want to keep their membership,” Eddy Wu, who oversees product innovation for the streaming giant, said in a blog post.
“We’ll do the same for anyone who has stopped watching for more than two years. Members will start seeing these emails or in-app notifications this week,” he further added.
He further said that losing these customers won’t matter to Netflix since they form a very negligent 1 per cent of the subscriber base.
Tags : Netflix